by user | Mar 22, 2017 | Facebook, Social Media, Storytelling
A lot of people who pay attention to me know that I am all about using storytelling as a marketing strategy for achieving business results. Stories are the currencies of conversations, and they appeal to people’s emotions. Therefore, if you want to persuade someone to...
by user | Jan 19, 2017 | Ryerson MDM, Social Media, Storytelling
I graduated with a Bachelor’s of Economics degree from the Monterrey Institute of Technology and Higher Education, Mexico City Campus in December 2010. After crossing the proverbial stage, I went back to Grenada and worked at the Grenada Public Service Co-operative...
by user | Jan 1, 2017 | Caribbean Entrepreneurs, Content Creation, Creative, Entrepreneurial Stories, Ryerson MDM, Social Media, Storytelling
My life’s ultimate goal is to become a very successful storytelling entrepreneur, which I am currently preparing myself for. In my small digital marketing hustle, I assist small businesses, start-ups, and entrepreneurs with innovative digital strategies that lure and...
by user | Dec 7, 2016 | Caribbean Entrepreneurs, Facebook, Facebook Advertising, Social Media
As a digital media enthusiast, there are two people I look to. One is Gary Vaynerchuk, the ultimate hustler, and the other is Douglas Rushkoff, a media theorist whom I had the pleasure of meeting on his visit to Ryerson University. Both men are accomplished authors....
by user | Dec 1, 2016 | Ryerson MDM, Storytelling, Videos
Last week, I attended a workshop held by the Transmedia Zone at Ryerson University. The host for the event was Douglas Rushkoff, one of the best media theorist today and author of the books “Programme or be Programmed” and “Throwing Rocks at the Google Bus”. One of...